The Stallion Online Services Internet Properties Automatic Listing Systems (iPALS) version 2 is an import and maintenance software that creates a seamless connection between RETS and popular Real Estate components. With iPALS 2, support IDX FTP Feeds (XML, Tab Separate, CSV, etc.) are also supported within the same piece of software. With the release of iPALS 2 we implements a graphical user interface, using Twitter Bootstrap framework.
iPALS is the result of hundreds of hours, and thousands of dollars, worth of research, development, and testing. iPALS 2 is a unique system that contains a core system, then with the use of plugins can support various database structures. No 3rd party software implementations are needed.
When the software is run, either manually or via CRON, the script will:
- Import Agents
- Import Companies
- Import Property types, such as Residential, Commercial, Lease, and Multi-Family Listings, etc.
- Remove listings
- Update listings
- Update sale types (from For Sale, to Pending, Leased, Sold, etc.)
- Geocode listings (creation of latitude and longitude)
- Download Listing Photos
- Optional cloud storage of images on Amazon (fees may apply)
- Automatic creation of Search Engine Friendly URLs (with EZ Realty)
- Mapping of Amenities (with EZ Realty provided data is in the feed)
- and much more
Why iPALS? Localization of data and images, improved SEO (Search Engine Optimization), and NO CUSTOM PROGRAMMING REQUIRED. Many Real Estate website providers "wrap" the data into your website. The problem: all of the links for that data may point back to the website provider, and not yours, which can affect your website links in the search engines. With iPALS, all of the listings are stored in a database for YOUR website, allowing for hundred, even thousands, of links back to your site, so YOU can make the sale.
Don't be fooled by other options available. iPALS 2 has been developed, and tested, to work with all of the major MLSs, and processes listing data directly into the database for the selected software. No CSV files, no custom programming. Install iPALS 2, and once the fields are "mapped" to the listing software database fields, you're up and running.
|MLS Integration Method||
IDX FTP Integration
|Search Engine Ranking||High||High||Negative||Generally, Negative
|Data Management Control||High||Low||None||None|
|Overall Cost of Deployment||Moderate||Moderate||Low||Unknown
|Time to Deployment
||3-5 Business Days (Average)||5 to 7 Business Days (Average)||N/A||N/A|
|Match Look/Feel of Website
|iPALS 2.0 Supports||Yes||Yes||Can't match with databases - Independent Iframe||No|
Need specialize support for your database structure? Contact us.